Get ready to dive into the thrilling world of arcade and pinball games with Ken Horowitz’s latest tome! Get your coins ready, because the arcade awaits!
In his brand-new book, “From Pinballs to Pixels: An Arcade History of Williams-Bally-Midway,” Ken Horowitz takes us on an epic adventure through the captivating history of this legendary gaming manufacturer.
This new book takes a trip down memory lane as it explores the incredible journey of gaming publisher Williams. From the early days of pinball classics like Contact to the groundbreaking marvels like High Speed, Williams captivated arcade enthusiasts with their diverse range of quality games.
The advent of video games marked a turning point for Williams, propelling them into legendary status with unforgettable hits like Defender and Joust. The company quickly rose to prominence and, by the end of the 1980s, became the largest coin-op publisher in North America. Their influence and innovation were felt throughout the industry.
Williams’ acquisition of Bally/Midway ushered in a golden era, characterised by a string of hits that included iconic titles such as Mortal Kombat and NBA Jam. Notably, they also produced The Addams Family, a pinball machine that went on to become the best-selling of all time. Williams’ success story is a testament to their ability to take risks, innovate, and create games that captured the hearts of players worldwide.
In this book, you’ll discover the fascinating history of Williams spanning nearly six decades. The author takes you behind the scenes, providing interviews with over 40 former designers and executives from Williams/Bally/Midway. Their firsthand accounts offer unique insights into the company’s inner workings and the creative processes that led to the creation of some of gaming’s greatest classics.
Drawing from a vast array of contemporaneous news reports and documents, this book presents a comprehensive and never-before-seen chronology of Williams’ rise to coin-op juggernaut status. You’ll gain a deeper understanding of how a small company transformed into an industry powerhouse, leaving an indelible mark on the world of pinball and arcade video games.
This book is a celebration of one of gaming’s greatest publishing houses, showcasing their incredible impact on the industry and the enduring legacy of their games.
Details:
- Title: From Pinballs to Pixels: An Arcade History of Williams-Bally-Midway
- Author: Ken Horowitz
- Price:
- Amazon Australia: AU$35.98 (Kindle) / AU$95.59 (Paperback)
- Amazon US: US$22.49 (Kindle) / US$42.03 (Paperback)
Tony Temple needs no introduction for anyone that is into the classic arcade video games scene. Tony’s The Arcade Blogger site is a treasure-trove of arcade’s past, including finds like arcade coin-op promotional videos from long gone heavyweights of the arcade industry.