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Ralph Baer

The Boy Who Thought Outside the Box: The Story of Video Game Inventor Ralph Baer

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Are you like us, obsessed with the Atari 2600, Intellivision, NES, Sega Master System, 3DO, GameCube, Xbox, PlayStation 5 and everything in-between? Meet the inventor whose work made them all possible – Ralph Baer, creator of the first home video game system, the ‘Brown Box’ (which became the Magnavox Odyssey)!

The Boy Who Thought Outside The Box – The Story of Video Game Inventor Ralph Baer is an awesome picture-book biography of Ralph Baer, whose family fled Nazi Germany for the US. It introduces kids (Ed: and adults!) to a great inventor and the birth of the first home video games console. Using wartime technology, Baer thought outside the box and transformed the television set into a vehicle for gaming; Baer’s invention, the Odyssey, was the precursor to the Atari VCS. Today, interactive gaming systems like the Switch, Xbox and PlayStation are descendants of Ralph’s innovative ‘Brown Box,’ making this award-winning inventor the true ‘Father of Video Games.’

The hardcover book is available via Amazon for AUD$18.99.

Ralph Baer book

 

Film Review: Easy To Learn, Hard to Master – The Fate Of Atari

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The story of Atari has been told many times, from books like Atari Inc: Business Is Fun to umpteen documentaries, but none tell the full and complete story as well as Easy to Learn, Hard To Master: The Fate Of Atari.

Narrated by revered Commodore Engineer, Bil Heard, this documentary delves deep into the Atari history like no other film before it. From Atari’s humble beginnings as Syzygy and the breakthrough of Pong, to the Atari VCS/2600 home console, its subsequent sale to Time Warner and downward spiral to oblivion in the early 80s.

The story is weaved perfectly with many points of view, including former Atari Inc. President, Ray Kassar, who had never told his side of the story prior to this documentary. This is quite important, as stories about Atari had always been told from their former engineers (like Al Alcorn) and co-founder, Nolan Bushnell, so it was refreshing to get management perspective from Ray and Manny Gerard. This is even more poignant as Ray Kassar passed away in December 2017 – making his story even more important when it comes to Atari’s history. Another poignant interview was with old foe, Ralph Baer (Died on December 6 2014), himself a great inventor and the grandfather of video games and the concept of home gaming consoles.

Other notable interviewees include Joe Decuir, Howard Warshaw, Ed Rotberg, Dannis Kable, Dave Rolfe, Eugene Jarvis, Steve Russell, former Nintendo of America President Minoru Arakawa and former Atarian and Activision co-founder, David Crane, to name just a few. If you don’t know the story of Atari or you would like the definitive history on Atari, then we highly recommend Easy To Learn, Hard to Master: The Fate of Atari.

Title: Easy To Learn, Hard to Master: The Fate of Atari
Director: Tomaso Walliser & Davide E. Agosta
Production: Junk Food Films

A 1972 Magnavox Odyssey Promo: I Like Them Cheesy

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magnavoxPrior to super-slick marketing videos, there was cheesy (and endearing) promotional films, just like this rare 1972 footage telling you all about the ground breaking Magnavox Odyssey video game system – the electronic game of the future!

Since there was no YouTube back then, this super-8 film was distributed to TV dealers in the very obscure Magi-Cartridge film-loop format, which could be viewed on special display devices in the dealer showroom. Would this video have got your attention? I know this promo would have sucked me in to getting Mr. Baer’s Odyssey, but that’s because I like my promotional videos to be big and cheesy.


source: yorkie2